This is not the time of year to skimp on offerings – and now is exactly the time to start offering them. Shoppers are being more and more practical, giving you more of a reason to offer up discounts that will make them want to purchase. This year they aren’t so concerned about buying the latest gadget – they bought those last year. This year it’s back to the basics and that’s how a niche market like yours will gain attention.
Help your customers make all the moms in their life feel special this season. Highlight the products you know mom wants and make it easy for consumers to understand the value behind your products. More and more consumers are using their smart phones to research and make purchases so make sure your site is mobile friendly before the spending frenzies begin.